Money Wisdom #56

"Values provide the only basis for fully intelligible comprehension of culture because the actual organisation of all cultures is primarily in terms of their values. This becomes apparent as soon as one attempts to present the picture of a culture without reference to its values. The account becomes a meaningless assemblage of items having one relationship to one another only through coexistence in locality and moment - an assemblage that might as profitably be arranged alphabetically as in any other order; a mere laundry list"

Clyde Kluckhohn writing about Anthropology quoted in Robert Pirsig Lila 2006 (1991) p.62-63